In clear, easy-to-grasp language, the author covers many of the topics that you will need to know in order to launch and run a successful business venture.
This book is an innovative introduction to the meaning and use of language, specifically in terms of the study of environment and the formulation of policy. It draws on a wide range of sources, from the mass media in North America, Britain and elsewhere to specialist articles written about environmental issues wherever they occur.The book focuses on rhetoric and discourse in environmental issues. Based authoritatively on both cultural and environmental studies, it reflects the backgrounds of both authors. It also deals with the historical background and contemporary usage in both the academic and public domains. This book encourages reflexive insight into the language people use to write about the environment, how that language transmits feelings, shapes ideas, and connects visions. Using illustrative quotations from a wide variety of publications about environmental issues, Myerson and Rydin demonstrate how crucial it is for writers and speakers about the environment to at least attempt to speak the same language.
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